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Building Purpose. Validated by Publicity.

How We Work

At Massing PR, we believe a brand's purpose is its most valuable asset. For over two decades, we've helped emerging tech and B2B brands build their reputations by validating that purpose through strategic public relations. 

 

Our "Agency Alternative" model sets us apart. We're not a traditional agency with a fixed, in-house team; we build custom virtual teams of specialists for each client, offering the expertise of a large firm without the overhead and bureaucracy. 

This agile, integrated approach ensures a single point of contact and a commitment that delivers tangible, validated results.

 

Our philosophy is a blueprint for modern PR. We help you create a genuine brand purpose and then amplify it through authentic media validation. This is how we transform your mission from a declaration into a credible, acknowledged industry reality.

Our Services

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Publicity-driven
Branding

We help you create a genuine brand purpose and amplify it through authentic media validation, transforming your mission into a credible industry reality.​

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Advocacy & Community Building

We believe a brand's purpose is proven by its actions. We co-create initiatives that align your brand with meaningful issues, creating lasting connections within your community.

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Digital Design & Advisory Services

We ensure your visual presence and strategic direction are as strong as your reputation, providing the tools and expertise to tell your story effectively.

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Event Marketing Services

Massing PR excels at promoting events that go way beyond traditional conferences. Our approach, rooted in Publicity-driven Branding, transforms events into platforms for building community, driving advocacy, and securing authentic media validation. 

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The Founder's Launchpad

Our Founder's Launchpad is a strategic service bundle designed for ambitious, early-stage B2B and technology startups. This service is a direct result of our "Agency Alternative" model, which combines senior-level expertise with a flexible, cost-effective structure.

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Jennifer helped put Exchange Data in the map. She drew up and executed a PR campaign for us which got us into the relevant trade publications. I would strongly recommend her for her versitality and quick mastering of the subject matter.

Jonathan Bloch, CEO

Exchange Data International

Connamara has contracted Massing PR to craft a plan helping us define our brand and distribute our message. In working directly with the founder, Jennifer Massing, we have found her to be knowledgeable in our industry and a quick study when she needed to be. She not only executes the tasks we have assigned to her but goes beyond by bringing new ideas to us that help our mission. When given a project she takes ownership and responsibility to see that the project is completed on time and within budget. I can highly recommend Jennifer Massing to any company looking for a dedicated, knowledgeable PR professional.

Jim Downs, CEO

Connamara Systems

Jennifer is a good PR person. She has good number of connections with the Press in the Financial Services Industry. She worked very well with our management team and the press to help build the awareness much needed for a startup.

Vijay Oddiraju, Founder & CEO

Volante Technologies,Inc.

Got a great idea?

From idea to identity,
we build brands with purpose.

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