Massing PR - Publicity Driven Branding and CMO Consulting Services
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    • About Jen Massing Harris
    • Virtual Team Approach
  • PR + AR + Social
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    • Wall Street Blockchain Alliance
  • Experience
    • Industries & Case Studies >
      • Ancerno, Ltd
      • Connamara Systems
      • Exchange Data International
      • Lighthouse Partners, Inc
      • Netik, LLC
      • Wontok, Inc
    • Event Partnerships >
      • On Wall Street Series
      • The Blockchain Conference
      • Blockchain for Wall Street
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Ancerno 

From 2009 -2010 Massing PR had the honor of working with Ancerno, formerly a unit of Abel/Noser Corp. - a leading provider of transaction cost analysis (TCA) products and services on multiple publicity driven branding assignments to promote the company's news, strategy and milestones.  Here are some samples of the work achieved. 
Objectives and Actions:​ 
  • Raise company / product profile  
  • Thought leadership campaigns
  • Media Relation Development and Maintenance
  • Press Release Development and Distribution 
  • Press 1:1 Briefings 

Press Releases

  • Ancerno™ Announces TCA Agreement with Fidessa LatentZero™​
  • Ancerno Launches Trade Compass™ Pre-Trade TCA as First Phase of Web Migration

Some Media Results

  • Ancerno and Fidessa LatentZero ink TCA agreement - Finextra.com
  • Ancerno Signs TCA Agreement With Fidessa LatentZero - Global Custodian 
  • LatentZero offers TCA to buy-side via OEMS - The Trade
  • Fidessa LatentZero, Ancerno Partner for Post-Trade TCA - Advanced Trading​
  • Ancerno Announces TCA Agreement with Fidessa LatentZero - Bobsguide.com 
  • Ancerno Migrates Trade Compass Pre-Trade TCA to Web - Wall Street & Technology

 

  • Demand Rises for Fixed-Income TCA - Advanced Trading 
  • Ancerno launches web version of pre-trade TCA tool - ​The Trade​
  • Ancerno’s 2010 Move To Web Services Confirms Its Continued Strategic Technology Commitment For Maintaining Excellence In TCA - Mondo Visione
  • Ancerno Launches Web-based Pre-Trade TCA - Advanced Trading ​
  • Ancerno Debuts Web-based Trade Compass - Sell-Side Technology 
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What Our Clients Are Saying

Connamara contracted Massing PR to craft a plan helping us define our brand and distribute our message. In working directly with the founder, Jen Massing, we have found her to be knowledgeable in our industry and a quick study when she needed to be. She not only executes the tasks we have assigned to her but goes beyond by bringing new ideas to us that help our mission. When given a project she takes ownership and responsibility to see that the project is completed on time and within budget. During the course of any project she is flexible when requirements change and willing to change course to achieve the best outcome for us.

I can highly recommend Jennifer Massing to any company looking for a dedicated, knowledgeable PR professional."

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  • Us
    • About Jen Massing Harris
    • Virtual Team Approach
  • PR + AR + Social
    • Testimonials
  • Massing Works
    • Wall Street Blockchain Alliance
  • Experience
    • Industries & Case Studies >
      • Ancerno, Ltd
      • Connamara Systems
      • Exchange Data International
      • Lighthouse Partners, Inc
      • Netik, LLC
      • Wontok, Inc
    • Event Partnerships >
      • On Wall Street Series
      • The Blockchain Conference
      • Blockchain for Wall Street
  • Contact
  • Client News