Ancerno 

From 2009 -2010 Massing PR had the honor of working with Ancerno, formerly a unit of Abel/Noser Corp. - a leading provider of transaction cost analysis (TCA) products and services on multiple publicity driven branding assignments to promote the company's news, strategy and milestones.  Here are some samples of the work achieved. 

Objectives and Actions:​ 

• Raise company / product profile  
• Thought leadership campaigns
• Media Relation Development and Maintenance
• Press Release Development and Distribution 
• Press 1:1 Briefings 

Press Releases

• Ancerno™ Announces TCA Agreement with Fidessa LatentZero™​
• Ancerno Launches Trade Compass™ Pre-Trade TCA as First Phase of Web Migration

Some Media Results

• Ancerno and Fidessa LatentZero ink TCA agreement - Finextra.com
• Ancerno Signs TCA Agreement With Fidessa LatentZero - Global Custodian 
• LatentZero offers TCA to buy-side via OEMS - The Trade
• Fidessa LatentZero, Ancerno Partner for Post-Trade TCA - Advanced Trading​
• Ancerno Announces TCA Agreement with Fidessa LatentZero - Bobsguide.com 
• Ancerno Migrates Trade Compass Pre-Trade TCA to Web - Wall Street & Technology

• Demand Rises for Fixed-Income TCA - Advanced Trading 
• Ancerno launches web version of pre-trade TCA tool - ​The Trade​
• Ancerno’s 2010 Move To Web Services Confirms Its Continued Strategic Technology Commitment For Maintaining Excellence In TCA - Mondo Visione
• Ancerno Launches Web-based Pre-Trade TCA - Advanced Trading ​
• Ancerno Debuts Web-based Trade Compass - Sell-Side Technology